Blogging as a promotion tool

Posted on March 11, 2005
Filed Under Blogging |

I was just thinking about the topic of this post last night, and then read Michael Stephens post today - he mentions something extremely similar. Bloggers must have a group mentality sometimes.

He apparently spoke with Stephen Abrams, who said “a blogger can have a voice in the LIS blogosphere from the smallest, most remote library in the world and still reach a huge audience…” And this was exactly what I was thinking about last night (ok, I’m a techie. So sue me).

I was mulling over a few things, actually. Meredith at the Information Wants to Be Free blog posted that someone she met with read her blog. I have had that same experience, and have realized that I don’t really have to write articles, speak at conferences, etc - I can do the exact same thing using my blog. I can write whole articles and post them. I can do a Powerpoint and talk over it using something like Camtasia Studio, and aggregate them. And if those ideas are good ones (and I make sure my posts can be found in search engines), other information professionals will read them.

That said, I still plan on writing articles and speaking at conferences - I’m really getting a kick out of the interaction that comes face to face. But still, it makes you wonder…

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Comments

One Response to “Blogging as a promotion tool”

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