Non-Librarians Notice Library 2.0

Rohit Bhargava, author of the Influential Marketing Blog, has noticed library 2.0. He provides a list of why he believes in the idea of library2.0:

1. Everyone is a content creator and creating content is easier than ever.
2. A new wealth of content online means finding things is more difficult.
3. Algorithms and automated methods of search are no longer adequate.
4. People are relying on each other to catalogue information and make search better.
5. The professionals dedicating to indexing content, trying new search
   tools and generally helping connect people to information are the
   librarians.

Readers – this is what someone outside our profession thinks of libraries, librarians, and library 2.0! Much of this is what we generally say to each other – just refreshing to see us getting noticed outside the building.