Remember my Library 2.0 Spectrum post and graphic, and all the discussion that took place on my blog and on other blogs earlier this month? I asked for reader’s input and received some great responses – so thanks, you wonderful readers, you!
Here’s the finale of that discussion: I created a second image. I have to say, I liked my original one, disruptive though it was, and I liked Cindi’s video version as well – all show generally the same idea. But let’s try this new one on for size, and see where it gets us.
So – introducing Library 2.0 Ripples (graphic and explanation below):
Explanation of the Library 2.0 Ripples:
- Traditional Library: everything starts here.
- Augmenting the traditional library: This is where libraries realize that search engines, online databases, and email reference can augment their traditional services. They haven’t yet realized that these tools can be stand-alone services instead of simply augmenting traditional services.
- Change and Scanning the Horizon: Library realizes that 21st century services can stand by themselves. They start reading and watching trends, they realize that to meet current and especially future demand, they need to change/grow. The library is ready to experiment with emerging tools.
- Pilot Projects: The library starts experimenting with emerging tools. They take Learning 2.0 courses, they start blogs. Staff are allowed to “play” with emerging tools, start holding digital conversations, experiment with video, or start podcasting.
- Customer Participation: the library starts evolving their website into a digital branch that offers participation to customers rather than just information. Conversations start taking place via the digital branch, in many different forms. The library realizes that radical change=growth. The library trusts their staff enough to allow them the ability to interact via the digital branch (this is huge. Old models of website content sometimes went through PR. New models turn website content into conversation that gets added to rather than edited).
- Community Engagement: the goal. The library and the library’s local community are actively creating digital community via the digital branch. The library trusts the community enough to allow real-time customer participation. The digital branch is recognized as an actual “branch.”
I really liked Carrie’s idea (from comments on this post) – here’s what she said: “I see our evolution as a series of circles, like concentric rings, the heart and soul of librarians or libraries will always be books and knowledge, but the tools we use to share it and how we interact and network with the community expands in different ways out from the center of the library.”
So that’s where the circle/ripple idea came from. I’m calling them “ripples” because I was reminded of a rock tossed in the water when I read the circle idea. The hope is that this version isn’t as negative as my first one (ie., luddites), and focuses less on specific technologies (ie., iPhone) than the first one seemed to do.
The Library 2.0 Ripple is doing something else – like Carrie’s idea, everything starts with the traditional library. This isn’t a negative thing! None of this library 2.0 stuff would happen without there being a library 1.0, right? So the Traditional Library is at the center of the ripples. Then, ripples start moving outward towards the edge of the graphic. I honestly don’t think anyone has made it to the edge of the ripples yet (though we are headed that way).