Comments on: I Don’t Get It, or The Wonders of Mudflap Babe http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/ David Lee King is the Digital Branch & Services Manager at the Topeka & Shawnee County Public Library, where he plans, implements, and experiments with emerging technology trends. He has spoken in the U.S. and Canada about emerging trends, website usability and management, digital experience planning, and managing techie staff, and has been published in many library-related journals. David writes the Internet Spotlight column in Public Libraries Magazine with Michael Porter. David maintains a blog at http://www.davidleeking.com Thu, 09 Feb 2012 18:50:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: marissa melton http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/comment-page-2/#comment-22731 marissa melton Sun, 27 Sep 2009 19:32:03 +0000 http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/#comment-22731 I ran across Mudflap Girl With Book on a television show and was so amused by it that I did a web search to find out its origin. I think it's brilliant. And I just happened to run across Lesley Broughton, Wyoming State Librarian, yesterday at the National Book Festival and we had a conversation about it. They kept the Mudflap Girl materials off of their main display table because they are controversial -- but Ms. Broughton shared the story about how this was conceived as a targeted campaign and had worked well. I'm totally behind it. Great creative ideas often strain the boundaries of what some people see as acceptable. Those same ideas can stick in the mind and change opinions. You see how this discussion has been going on since 2007? The idea worked. I ran across Mudflap Girl With Book on a television show and was so amused by it that I did a web search to find out its origin. I think it’s brilliant. And I just happened to run across Lesley Broughton, Wyoming State Librarian, yesterday at the National Book Festival and we had a conversation about it. They kept the Mudflap Girl materials off of their main display table because they are controversial — but Ms. Broughton shared the story about how this was conceived as a targeted campaign and had worked well. I’m totally behind it. Great creative ideas often strain the boundaries of what some people see as acceptable. Those same ideas can stick in the mind and change opinions. You see how this discussion has been going on since 2007? The idea worked.

]]> By: marissa melton http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/comment-page-2/#comment-25939 marissa melton Sun, 27 Sep 2009 19:32:00 +0000 http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/#comment-25939 I ran across Mudflap Girl With Book on a television show and was so amused by it that I did a web search to find out its origin. I think it's brilliant. And I just happened to run across Lesley Broughton, Wyoming State Librarian, yesterday at the National Book Festival and we had a conversation about it. They kept the Mudflap Girl materials off of their main display table because they are controversial -- but Ms. Broughton shared the story about how this was conceived as a targeted campaign and had worked well. I'm totally behind it. Great creative ideas often strain the boundaries of what some people see as acceptable. Those same ideas can stick in the mind and change opinions. You see how this discussion has been going on since 2007? The idea worked. I ran across Mudflap Girl With Book on a television show and was so amused by it that I did a web search to find out its origin. I think it’s brilliant. And I just happened to run across Lesley Broughton, Wyoming State Librarian, yesterday at the National Book Festival and we had a conversation about it. They kept the Mudflap Girl materials off of their main display table because they are controversial — but Ms. Broughton shared the story about how this was conceived as a targeted campaign and had worked well. I’m totally behind it. Great creative ideas often strain the boundaries of what some people see as acceptable. Those same ideas can stick in the mind and change opinions. You see how this discussion has been going on since 2007? The idea worked.

]]> By: Bob Hatton http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/comment-page-2/#comment-20978 Bob Hatton Sun, 22 Mar 2009 21:31:16 +0000 http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/#comment-20978 What a bunch of thin skinned people if you look at the breast line (or lack of) I think it is done in good taste I have been a mechanic all my adult life I remember the calenders in the old days. Now every body is afraid of stepping on the toes of the feminist movement. It looks like a nice shaped woman with the smarts to put her nose in a book and learn more. quit winning and go the gym and work out more if it bothers you so bad. What a bunch of thin skinned people if you look at the breast line (or lack of) I think it is done in good taste I have been a mechanic all my adult life I remember the calenders in the old days. Now every body is afraid of stepping on the toes of the feminist movement. It looks like a nice shaped woman with the smarts to put her nose in a book and learn more. quit winning and go the gym and work out more if it bothers you so bad.

]]> By: Bob Hatton http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/comment-page-2/#comment-25938 Bob Hatton Sun, 22 Mar 2009 21:31:00 +0000 http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/#comment-25938 What a bunch of thin skinned people if you look at the breast line (or lack of) I think it is done in good taste I have been a mechanic all my adult life I remember the calenders in the old days. Now every body is afraid of stepping on the toes of the feminist movement. It looks like a nice shaped woman with the smarts to put her nose in a book and learn more. quit winning and go the gym and work out more if it bothers you so bad. What a bunch of thin skinned people if you look at the breast line (or lack of) I think it is done in good taste I have been a mechanic all my adult life I remember the calenders in the old days. Now every body is afraid of stepping on the toes of the feminist movement. It looks like a nice shaped woman with the smarts to put her nose in a book and learn more. quit winning and go the gym and work out more if it bothers you so bad.

]]> By: Lonnie Anderson http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/comment-page-2/#comment-19815 Lonnie Anderson Sun, 23 Nov 2008 01:22:33 +0000 http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/#comment-19815 You guys have been talking about this for a year...damn that is cool. You guys have been talking about this for a year…damn that is cool.

]]> By: Lonnie Anderson http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/comment-page-2/#comment-25937 Lonnie Anderson Sun, 23 Nov 2008 01:22:00 +0000 http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/#comment-25937 You guys have been talking about this for a year...damn that is cool. You guys have been talking about this for a year…damn that is cool.

]]> By: Lonnie Anderson http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/comment-page-2/#comment-19812 Lonnie Anderson Sun, 23 Nov 2008 00:36:18 +0000 http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/#comment-19812 WOW!!! I just read all these posts! I am the guy who came up with this whole campaign. I born and raised in Kemmerer Wyo believe me this is a tough crowd to reach. But I was able to do it. The campaign worked enrollment up 35%. PS. My aunt actually asked me for a sticker she could give to my cousin to try and get him to go get a library card. The sticker is one small part of the campaign. WOW!!! I just read all these posts! I am the guy who came up with this whole campaign. I born and raised in Kemmerer Wyo believe me this is a tough crowd to reach. But I was able to do it. The campaign worked enrollment up 35%.

PS. My aunt actually asked me for a sticker she could give to my cousin to try and get him to go get a library card. The sticker is one small part of the campaign.

]]> By: Lonnie Anderson http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/comment-page-2/#comment-25936 Lonnie Anderson Sun, 23 Nov 2008 00:36:00 +0000 http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/#comment-25936 WOW!!! I just read all these posts! I am the guy who came up with this whole campaign. I born and raised in Kemmerer Wyo believe me this is a tough crowd to reach. But I was able to do it. The campaign worked enrollment up 35%. PS. My aunt actually asked me for a sticker she could give to my cousin to try and get him to go get a library card. The sticker is one small part of the campaign. WOW!!! I just read all these posts! I am the guy who came up with this whole campaign. I born and raised in Kemmerer Wyo believe me this is a tough crowd to reach. But I was able to do it. The campaign worked enrollment up 35%.

PS. My aunt actually asked me for a sticker she could give to my cousin to try and get him to go get a library card. The sticker is one small part of the campaign.

]]> By: davidleeking http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/comment-page-2/#comment-19591 davidleeking Wed, 22 Oct 2008 21:52:18 +0000 http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/#comment-19591 Hi, rfd10 - not positive, but I'm pretty sure Wyoming has added that little tidbit after the fact. Judging by what I wrote above (ie., quoting from their website), I think I'd have picked up on that. Just sayin. Hi, rfd10 – not positive, but I’m pretty sure Wyoming has added that little tidbit after the fact. Judging by what I wrote above (ie., quoting from their website), I think I’d have picked up on that.

Just sayin.

]]> By: davidleeking http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/comment-page-2/#comment-25935 davidleeking Wed, 22 Oct 2008 21:52:00 +0000 http://www.davidleeking.com/2007/09/20/i-dont-get-it-or-the-wonders-of-mudflap-babe/#comment-25935 Hi, rfd10 - not positive, but I'm pretty sure Wyoming has added that little tidbit after the fact. Judging by what I wrote above (ie., quoting from their website), I think I'd have picked up on that. Just sayin. Hi, rfd10 – not positive, but I’m pretty sure Wyoming has added that little tidbit after the fact. Judging by what I wrote above (ie., quoting from their website), I think I’d have picked up on that.

Just sayin.

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