SXSWi2008, Day 3: Pimp Your Non-Profit

Posted on March 11, 2008
Filed Under Conferences, sxswi | Tags , , , ,

Moderator said agencies don’t like to work with non-profits - because we’re passionate about what we do. How funny.

Work with management to make sure the important stuff is written into job descriptions, or it won’t get done - extremely important!

Reproducible - if you create a cool techie thing and then leave - can someone else do it?

Empowerment - make sure the tech empowers your staff - something that will excite them, empower them, so that the enthusiasm can spread

Beth Kanter (one of the panelists):

“getting good poke”

strategy
most important thing - make it personal
Will it scale - will passion scale?
she showed a “ladder of engagement” graphic

[aside - nothing against the other panelists, but I would have liked to hear Beth for the whole hour! She was pretty interesting]

Three Rs of networking… something else? Missed it:
relationship building
rewards - important (even a PBS coffee mug works)
Reciprocity

she used her social networking contacts to raise money for something, and it worked - she ended up winning a “raise money” contest

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Comments

One Response to “SXSWi2008, Day 3: Pimp Your Non-Profit”

  1. Beth Kanter on March 17th, 2008 8:36 am

    David,

    Thanks for the kind words!

    I have documented everything on the campaign and personal fundraising on a wiki - along with slides
    http://gsp4good.wikispaces.com/

    I had to talk fast!

    Great to meet you face-to-face

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