Here’s another post on new ways to think about technology and tools (see my last post for the first one).
Here’s a photo of a Smart Car. Do you think you could drive it? Yes? Cool. How about if something broke – could you fix it… or would you need to hire a mechanic? I know I couldn’t fix it – I’m pretty much at the mercy of the auto mechanic when it comes to doing practically anything under the hood of a car.
And you know what? that’s ok. I don’t have to understand the technology to use the technology.
It’s the same way with computers and the emerging social web, too. For example, in order to blog… you don’t have to know how to build a blog. You really only need some very basic typing skills. In fact, in some of my recent presentations, I’ll ask people if they they can type a Microsoft Word document and hit save – and of course, they all say “yes, I can do that.” Then I tell them they just admitted that they have the skills needed to blog. Then it gets really quiet…
Using most of this new-fangled social software is much like driving a car – you don’t have to understand the techie stuff in order to use it. You need other skillsets (like driving).
So – get out and drive!