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David Lee King

Test Driving & Experience



Ford FlexA warning for my regular readers – I don’t usually stray very far from professional topics on this blog (well, unless you’ve seen my videos or pics). For the most part, I’m all about social media, technology, and libraries. However, for the next few days, I’m also turning into a car reviewer. Huh? Let me explain …

Rachel from Social Media Group recently emailed, asking if I was interested in test driving a Ford Flex! Here’s the deal – I get to drive the car for about 5 days, and blog/twitter/video my experience driving and using the car. Which works quite well with my family, since we’re headed on a small road trip to visit my parents this weekend.

Seriously.

OK. So why am I doing this? A couple reasons come to mind:

  1. Book promotion. It’s quite possible that my posts will be linked and/or mentioned elsewhere. So I’m hoping people click through to my blog, see the link to my book … etc. More book sales is always a good thing.
  2. I write about emerging technology … and this car purportedly HAS emerging technology… we’ll see.
  3. They want my “authentic voice” or “experience” – if you’ve read my blog for any length of time, you’ll know I’m all about the experience! That felt right to me.
  4. Hoping that other librarian bloggers get noticed more in the general blogosphere. We’re smart! We’ve been doing SEO/search/IA/Usability/etc for much longer than most. And we NEED to have a bigger voice in that arena. Maybe this will help us get noticed a bit more? (ok, that one’s a bit of a stretch).
  5. And of course, there’s the “OhMyGoodnessGraciousTheyOfferedMeACarToTestDrive” reason, too. I admit, this is probably reason #1… so shoot me.

So there you have it! Enjoy … or just mark it “read” and move along…

Comments on this entry are closed.

  • Tracy Rochow Byerly

    Hey there David -
    My brother got a Ford Fiesta for the summer the same way http://www.fiestamovement.com/agents/view/39. He’s alrady featured it on his web show, Gardenfork. Last week he transported bees in it!

  • http://impromptu.wordpress.com/ Mary Beth Sancomb-Moran

    How cool! I’d love to be a test-driver. Interesting marketing concept, to have you blog and twitter the experience as you go…

  • http://impromptu.wordpress.com/ Mary Beth Sancomb-Moran

    How cool! I’d love to be a test-driver. Interesting marketing concept, to have you blog and twitter the experience as you go…

  • http://impromptu.wordpress.com Mary Beth Sancomb-Moran

    How cool! I’d love to be a test-driver. Interesting marketing concept, to have you blog and twitter the experience as you go…

  • http://conniecrosby.blogspot.com/ Connie Crosby

    Hi David:

    Well, for once I did something before you. I took part in a Ford Flex test last year. My friend Bargainista wrote about it here: http://bargainista.blogspot.com/2008/09/flex-time.html

    Enjoy!
    Connie

  • http://conniecrosby.blogspot.com/ Connie Crosby

    Hi David:

    Well, for once I did something before you. I took part in a Ford Flex test last year. My friend Bargainista wrote about it here: http://bargainista.blogspot.com/2008/09/flex-time.html

    Enjoy!
    Connie

  • http://conniecrosby.blogspot.com/ Connie Crosby

    Hi David:

    Well, for once I did something before you. I took part in a Ford Flex test last year. My friend Bargainista wrote about it here: http://bargainista.blogspot.com/2008/09/flex-time.html

    Enjoy!
    Connie

  • http://www.lib.k-state.edu/dsa/personal/ DaleA

    When I first saw the mentions of this in your tweets, I thought you had purchased the car. Then I read on, and discovered that it’s a promotional gig.

    At first, I thought, oh man, shilling for Ford, how can you? Then I read your list of reasons, and number five drove a stake through my cynicism. If someone asked me to do something like this, I’d be on it, too!

    You haven’t said anything about its fuel economy that I have noticed. Ford likes to tout the Flex as big yet not so wasteful. Thoughts?

  • http://www.lib.k-state.edu/dsa/personal/ DaleA

    When I first saw the mentions of this in your tweets, I thought you had purchased the car. Then I read on, and discovered that it’s a promotional gig.

    At first, I thought, oh man, shilling for Ford, how can you? Then I read your list of reasons, and number five drove a stake through my cynicism. If someone asked me to do something like this, I’d be on it, too!

    You haven’t said anything about its fuel economy that I have noticed. Ford likes to tout the Flex as big yet not so wasteful. Thoughts?

  • http://www.lib.k-state.edu/dsa/personal/ DaleA

    When I first saw the mentions of this in your tweets, I thought you had purchased the car. Then I read on, and discovered that it’s a promotional gig.

    At first, I thought, oh man, shilling for Ford, how can you? Then I read your list of reasons, and number five drove a stake through my cynicism. If someone asked me to do something like this, I’d be on it, too!

    You haven’t said anything about its fuel economy that I have noticed. Ford likes to tout the Flex as big yet not so wasteful. Thoughts?

  • davidleeking

    Dale – thanks for understanding! I promise to touch on that … two more posts, one video, one text. Then back to normal for me!

  • davidleeking

    Dale – thanks for understanding! I promise to touch on that … two more posts, one video, one text. Then back to normal for me!

  • davidleeking

    Dale – thanks for understanding! I promise to touch on that … two more posts, one video, one text. Then back to normal for me!

  • Tracy Rochow Byerly

    Hey there David -
    My brother got a Ford Fiesta for the summer the same way http://www.fiestamovement.com/agents/view/39. He's alrady featured it on his web show, Gardenfork. Last week he transported bees in it!