The article includes a brief intro to Twitter, then Jay talks about employee policies and Twitter use. The best part of the article is this – he created a Twitter policy using only 140 characters (so it’s Twitterable):
Be professional, kind, discreet, authentic. Represent us well. Remember that you canâ€™t control it once you hit â€œupdate.â€
Good stuff to remember when posting ANYTHING on the web, I think!