Speaker – Stephen Abram
Do you need containers for information? It’s a real question…
What does Open mean?
- there’s line-ups in front of a movie theater? Because they’re engaged
- why do you read? entertainment, relaxation, be successful, learn info, etc
- open source, open infrastructure, open bar, open standards, etc…
Does Open require a container? It shouldn’t
What does Social change?
Think about it.
We all work in social institutions, we work in a transaction-based organization. Counting transactions, clicks, etc – we don’t actually know what they did.
Suddenly, the software and the activity aligns.
How does your library deal with visual material? For visual learners?
Ex – do you want your surgeon to have reviewed videos of successful operations, or do you want them saying “don’t worry – I read an article” ??
What’s driving the need for Open?
- user expectation
- architecture
- the cloud
- APIs
- social media
- experience trends
- personalization
The API cloud … lots of API possibilities…
“You shouldn’t have to dust something that people want…”
What about Apps?
plugins, itunes, etc. first app is usually facebook – for connecting with actual people.
What’s your experience look like?
University experience – what’s it look like? We used to shove people in carrels now we create more meeting and interaction spaces.
Old Containers -
- these are not going away!
- but they are always physical
- physical formats are losing market and mind share
- especially in the discovery and learning space
Traditional experiences:
- school, continuing education – how is it changing?
- open library hours – in the academic world, there’s a second peak between 10pm and 2am – anyone staff for that? Similar to a public library and people getting home from work and school …
New Containers:
- mostly virtual
- ecourses, lessons, websites, portals, sessions, events, digital photo albums, etc
- how do these objects fit into a positive transformational experience?
- we shouldn’t be measuring only transactional clicks.
Measure did the user find what they wanted, and did they enjoy the experience?
types of containers, revised: paragraphs, chapters, clips, graphics, pictures, etc.
Container success – focus not he end user in context. Where are they? In the shower? Driving? Sitting at a desk? Etc.
Content is not enough
focus on the results of the experience
support readers, not authors. learners, not teachers. collectors, not collections. etc.
design for use, not clicks.
Try writing a game that has only three clicks. They engage because there is something happening that engages them every step of the way. The get a coin, get a clue, find a monster, etc.
design for transformations, not transactions.
design for learning styles.
techflash.com e-book universe graphic…
Tagged as:
cil2010,
ebooks,
libraries,
publishing,
purchasing,
stephen abram
Jeremiah Owyang was the last speaker of the day. Notes from his talk:
While I was at Computers in Libraries 2010, I listened to David Ferriero, the Archivist of the United States (he gave one of the keynotes at the conference). During his interview (Paul Holdengraber from New York Public Library interviewed him), he was talking about books and what he likes to read … and mentioned that he prefers print books over ebooks (he likes the aesthetics of paper books).
