I have an iPhone. I also have an iPad2. And apparently, I don’t have Flash.
I say “apparently” … because I haven’t really missed it. Sure, there’s been a couple of times that I’ve run into the “you need to install flash to view this” message – usually on a poorly-designed website that I tried to get to from a link in an article I was reading.
But have I missed Flash? No, not really. Most of my browsing activity comes from reading RSS feeds, which I get just fine. Most of my video viewing comes via Youtube, which I also get just fine.
If I need to test something from my library’s website, our library catalog, or our databases, I get those just fine too. No Flash required.
How about you? Do you find yourself missing Flash? Is it a problem? If so, how come? Please share!
Are you using video to connect with your customers? If not … Guess what? These days, most of your customers are used to connecting to people, to ideas, and to stories through video.
Don’t believe me? Answer this – have you ever cried while watching a movie? Been moved by a rather dramatic turn in the plot? I’m guessing your answer was “yes.” Some of us are even moved while watching the evening news (when a powerful story is being told).
My point? Most of us these days are used to connecting to stuff and to people through video. Video isn’t a new format at all – video, in one form or another, has been around for over 130 years. It’s just extremely easy to do now.
So dust off that camera, and start using video to share your organization’s story, or the story of what you sell or create as a business (yes, libraries are creating and selling things. Do you know what those things are?).
pic from Wikipedia
This video was created for the sole purpose of testing out the Glif, a stand/mount/tripod attachment for the iPhone. It works great! Here’s a photo of the Glif in action, acting as an iPhone stand.
The guys who created the Glif did it in an interesting way – they raised money for the project via Kickstarter. Kickstarter helps raise money for creative projects, and has a “unique all-or-nothing funding method where projects must be fully-funded or no money changes hands.” Cool way to raise money!