Digital Space

A Book Review of Designing the Digital Experience

by David Lee King on August 5, 2011

Designing the Digital ExperienceMy publisher just told me about a review of my book Designing the Digital Experience, and I thought I’d share it with you. The review was published in New Library World (Vol 111, No. 7/8, pg 359-360), and was written by Sarah McNicol.

She nailed it (and I’m not just saying that because it was a positive review). Here’s the start of the review:

“David Lee King is a librarian at the Topeka & Shawnee Country Public Library in Kansas, but he also writes an excellent blog (www.davidleeking.com) on emerging trends in library web sites and digital technology. In this book, he writes in the same accessible and interesting style, focusing on experience design and its role in building web sites. This is not a book about technical specifics, nor a step-to-step guide to building a web site, rather it is a book to make librarians and others, including web developers and marketing professionals, think more deeply about how they design an experience so web site users are “enchanted and captivated.”

Yes! I never intended to write a step-by-step guide to building an experience – how the heck do you do that, anyway? Building experiences, even digital ones, really depends on your individual setting – your staff, your stuff, and your community. My hope is that you read my book, and think. Think about how you can transform a simple website into an interactive experience – much like you already do in your physical buildings.

And … since I’m writing about the book … why not throw in a discount, too? If you buy the book from Information Today before September 5, use this promo code – ITISP. It will give you a discount. Otherwise, buy it from Amazon.

Thanks for reading! And … drumroll please … look for my second book sometime next year! I am a week or so away from sending it to the publisher to do the editing thing to it. Fingers crossed, and more info coming!

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Google Plus – Should you and your Library be there?

by David Lee King on July 15, 2011

Google Plus is all the rage this week – invites have started spreading around (here’s a link to my Google Plus account – feel free to friend me!).

Some tech leaders have been making big claims about Google Plus, saying things like it will replace blogging, they’re moving from Facebook to Google Plus, it will take over Facebook or Twitter, etc.

Ok … Google Plus is only a week or so old. WAY too early to predict the demise of anything – especially of something like Facebook, with its 600 gazillion followers. Also remember that this is a third try for Google – Waves and Buzz both sorta fizzled out. let’s give it a good 6 months to a year to see if it survives.

On to the more important questions – should YOU be using Google Plus? Should your Library/organization?

You – this one’s easy. If you get an invite (or have an account already), by all means sign up and play around with it. Friend people, do some posting, try a video chat. Get familiar with the tool. Then either use it or not … that part really depends on you. But since it has some early potential in becoming another useful social media tool … why not at least play with it a bit?

Your library/organization – this one’s a bit more tricky. Or not – Google Plus isn’t supporting organizational accounts right now, according to this article from Search Engine Land. This article from ReelSEO goes one further, saying Google Plus will shut down an organizational account (though there are a couple out there [DLK - oops. Google found those, and they're now 404-nothing found pages. You might check this out for some news orgs, from Moonflowerdragon in my comments] anyway).

So for the time being anyway, Google Plus is an individual-only network. That’s great, because it gives you time to play with the new tool, and gives Google time to see if it’s a winner (translation = profitable) for them.

Once that happens, and Google OKs organizational accounts – should you be there? The answer is … it depends. Are your users there? If so, then yes. Recent national stats claim that 51% of people age 12 and up are on Facebook – that’s 51% of your community, so it definitely makes sense for most libraries and organizations to have a Facebook presence.

But for other social networks, it really depends on your organization’s goals, and on where your customers tend to gather. If they start gathering in Google Plus, then yes – you should figure it out and be there for them.

If not? Maybe not so much. Time will tell!

And a question – are you playing with Google Plus? If so – what do you like/dislike about the service? Let me know in the comments!

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Skyping from my Car (and other Wow moments)

by David Lee King on May 23, 2011

Yes, that’s right. I recently participated in a conference call (for Library Renewal). Via Skype. In my car, using my iPhone.

… and yes, no texting was involved, and I used a hands-free setup, so I was as safe as anyone talking on the phone while driving …

And it worked, and I was amazed! Something that took fancy headsets, a computer, and a great Internet connection a few years ago is now easy enough that I can do it on my iPhone in my car. And a day before that, I talked to someone from Australia, to go over a webinar I’m doing soon … I’m even planning to share my slide deck via Skype.

I have to admit … stuff like that blows me away sometimes. Pandora on my iPhone would be another one of those things (streaming music on my phone – no way!) or perhaps a uStream video shared from my cell phone (live, streaming video from a cell phone that anyone in the world can watch – really? Wow!).

Maybe I’m just easily amused…

But yeah. I had a Wow moment. Are you having Wow moments these days? If so … what is it? What’s giving you a Wow moment?

I’m listening …

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Give Away some Ebooks

by David Lee King on March 7, 2011

A couple weeks ago, I saw a pretty cool idea at the Denver International Airport, and thought it could be adapted to libraries.

1st Bank had some large advertisements up in the airport, giving away free ebooks (see the pic in this post – this was one of two signs I saw). All you needed was a smartphone with a QR Code reader – aim and read the code, and you were directed to download a free ebook (there was also a button to open a new banking account).

Pretty ingenious, if you ask me. Just guessing here, but I’m pretty sure the only books I saw were “free” out-of-print classics. For most people – people who are stuck at the airport with nothing much to do – what a cool idea! Give em a book (even if it’s freely available online), and brand it as your business.

How can this work for a library?

Why not copy this idea? Use a QR Code, put up a sign at the mall or the grocery store, and offer a “free” ebook (maybe something legally free from Project Gutenberg). Send the user to a mobile webpage, branded as your library – with a link to the ebook, and some info about your other cool services.

In essence, it looks like the library is giving away a free ebook – that works with multiple ereaders! Even those pesky Amazon Kindles that don’t play well with libraries.

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No Snow Days for the Digital Branch

by David Lee King on March 4, 2011

So – who uses your website? Are they your “regulars” – those customers you see in the building every day? Or are they people you don’t normally see?

Ask that with no data behind it, and I’m sure you’ll get a variety of responses. But add in a bit of data, and it gets interesting.

For example, the above graphic is from my library’s Google analytics info – it’s showing the number of website visits we received in February. And it shows a normal arc of use – those dips you see are Friday – Sunday. Nothing looks out-of-the ordinary.

But guess what? We were closed one of those days because of snow. Can you guess which one from the graph? Probably not – it was the far left dot – Tuesday, February 1.

We had 1714 website visits that day. It was actually the website’s busiest Tuesday in February. On a snow day.

So what’s that mean? Hard to say, really – but here are some thoughts [update - just added/edited some points]:

  • your website users and your in the building users are two different user groups.
  • Customers inside our building aren’t our primary catalog users. Which makes sense – inside the building, customers can browse the shelves (on Feb 1, we had 793 visits to the catalog – 587 were referrals from our main website).
  • Perhaps we need to actually promote our catalog and our website … inside our building???
  • Said another way – Your primary website users are your online customers.
  • How are you supporting those online customers?

One thing it does show – there are no snow days for the digital branch. Your customers are visiting you, and using your primary services … whether you are open or closed.

How are you reaching out to, and supporting, those customers?

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Stalking – is it really a huge problem for libraries?

by David Lee King on December 17, 2010

I should state right up front that I know next to nothing about stalking or stalkers – never had it happen to me, never really thought much about it. But I said I’d write about it, so I am.

And I do know this: some librarians are really, really worried that putting themselves “out there” by listing their full names and sharing a picture of themselves on a library website, or even by including their full name on a name badge, will somehow point them out as victims-in-waiting. You told me so.

Here’s an example of that worry, from Nathan, who left a comment on my post about anonymity. Nathan says: “I won’t be pushing for them to have last names, because I know it won’t be accepted and it shouldn’t be. Stalking isn’t a ‘worst-case scenario’ here; it’s an everyday concern. We have a fairly large population of homeless people & mental patients in the city, & multiple stalking or harassment events each year.”

So – the issue is this: some librarians think that by giving out their last names, they’ll be set upon by stalkers. I certainly hear the concern, but before you get all up in my grill about this, let’s take a peek at some statistics, from Stalking Victimization in the United States – a national survey done in 2006.

What are the facts associated with stalking?

  • 14 in every 1000 people were victims of stalking – 3.4 million in 2006.
  • People who are divorced or separated are at the highest risk (34 out of 1000).
  • 3 out of 4 people already knew their stalker (i.e., it was a friend, acquaintance, ex-spouse or ex-boy/girlfriend – 30% were known intimate partners, 45% were acquaintances. Under 10% were strangers).
  • women age 34 and younger are the most at-risk group

So, perhaps a little perspective is needed on this whole stalking thing. Again, I’m certain that it’s a scary thing when it happens, and I’m really not trying to make light of the issue. I’ve known two three  people who have experienced it, and yep – freaked both of them out.

But – statistically speaking, stalkers aren’t going to the web to get your last name. They’re not eying your name badge in hopes of catching that last name either … because your stalker already knows who you are (creepy though that sounds).

So sure, stalking is a nasty problem. Sure, it’s probably not a good thing to publish your home address or cell phone number for the masses to find. Here’s a great resource for figuring out how to remove some of your personal information from public view.

But – most librarians simply don’t fit into the “most likely to be stalked” category. I’m not a female younger than 35. No one in my department is either. And librarians in general? Look around ALA Midwinter in a few weeks … again, not trying to come off as flippant (though some of you will no doubt suggest that I am) … most of us simply don’t fit that profile.

[edit - yep. This was a bad argument]

So – posting your last name on a library website or on a name badge? We ask much more than that of our patrons (first and last names, addresses, home phone numbers, proof of residence, etc). Yes, some of you have pointed out that waitresses, clerks, etc in other businesses don’t do this. Do you really want to compare our profession to part-time sales associate jobs?

I think not.

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Library of Congress vs Wikileaks … and some silliness, too

by David Lee King on December 6, 2010

I’m sure most of you know about Wikileaks – interesting stuff, for sure. For the most part, I’m not getting into that – I’ll leave all that legality stuff for others to discuss.

However, I WILL mention the Library of Congress and their decision to block access to Wikileaks. And the Federal Government’s memos going out “reminding” government employees who don’t have access to classified documents that they aren’t allowed to view them, even when not at work.

I like what this article called it – “a classic case of shutting the barn door after the horse has left.”

In my mind, anyway, the Library of Congress and the federal government are being sorta silly:

  • Yes, many government employees don’t have access to classified documents
  • whether you like it or not, Wikileaks just published them
  • so whether you like it or not, those published documents are really no longer classified – they’re now freely available on the web
  • unless, of course, the government is being silly and is telling people “please turn your heads the other way and don’t look.”

This is pretty different from, say, before the web. Way back then, if a classified document was swiped and shared, you could potentially track it down and stop the leak.

But now, there’s no getting those documents back. Sure, you can block access. Sure, you can arrest people (if they broke laws). But get the documents back? Good luck with that. They’re now freely available on the web, being copied on millions of servers, and parts of those documents are being quoted by multiple news outlets.

Is that still classified? Well yes – legally, it is. But no – in reality, anyone can now see it, which sort of defeats the purpose of calling them “classified.”

And Library of Congress – since you are blocking access to those documents … are you also blocking access to all the news organizations that are currently publishing bits from those classified documents? Because they’re all quoting from them.

Here are two good articles I saw over the weekend with some good thoughts this whole fiasco:

What do you think?

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Yesterday, I headed up a panel on Digital Branches. Sarah Houghton-Jan, Bobbi Newman, and Matthew Hamilton were on the panel with me, and we basically answered questions – first some that I started us off with, then questions from the audience.

Here are some of the tweets generated from the discussion/panel (our hashtag was #dbranch) – hopefully, this sheds some light into what we discussed (and a ps – if you want to browse through the actual tweets, go to this twapperkeeper archive)!

  • cougarlibrarian: Ooh – no slides. I like it. #dbranch #intlib10
  • AspenWalker: Interactive session. #dbranch #intlib10 Meaning of digital branch evolving.
  • infogdss29: #intlib10 a digital branch needs content, bldg, staff, a janitor #dbranch
  • AspenWalker: #dbranch #intlib10 when Topeka turned on SMS reference, patrons in the branch used it too. And that’s great. Tools, not rules!
  • infogdss29: #intlib10 the #dbranch is not just 4 users outside the physical bldg – users inside at computers may use #dbranch features 2, like IM
  • cougarlibrarian: #dbranch Does one person edit/review staff contributions to website before publishing? #intlib10
  • wiredoriginals: Love the idea of ALL staff being involved #dbranch
  • AspenWalker: #dbranch #intlib10 patron-created content @ the digital branch. Libraries can bring communities to world.
  • infogdss29: #intlib10 #dbranch teen-generated content is the prevalent model, but college-age & adult is emerging
  • infogdss29: #intlib10 #dbranch digital storytelling grant funded projects for all ages archived on library’s site
  • infogdss29: #intlib10 who monitors user created content? “we’re not moderating crap-it goes right on” vs “each dept head proofreads/moderates” #dbranch
  • infogdss29: #intlib10 I’m a fan of having radical trust, personally #dbranch
  • GMLGeek: #dbranch do you think press releases should be monitored?
  • cougarlibrarian: The #dbranch panel is answering my question! Thanks, guys!
  • AspenWalker: #dbranch #intlib10 @davidleeking a blog post should starts conversation, don’t treat it like a press release. Let’s talk, not FYI.
  • TeensTelluride: Digital storytelling – community projects to add content, start conversations, and engage. #INTLIB10 #dbranch
  • infogdss29: @shifted s’ok – this session is Made of Win without any bells and whistles like wifi & candy :p #intlib10 #dbranch
  • wiredoriginals: #intlib10 #dbranch like staff directory…why hide? Also like dividing blog topics to teams.
  • infogdss29: #intlib10 focus on issues not format ie if you have to wear a nametag/sit behind the public desk, why not use your RL identity? #dbranch
  • cougarlibrarian: Trusting the staff to write appropriate content goes a long way in boosting morale, says @TheLiB. #dbranch #intlib10
  • zbriceno: Baby steps to online presence. #dbranch #intlib10
  • TeensTelluride: Wondering how to bridge the gap between IT and librarian roles? Administration & public services? #IntLib10 #dbranch
  • AspenWalker: #dbranch #intlib10 good question: how do you balance collaboration and digital content creation with security? A tech conundrum.
  • AspenWalker: #dbranch #intlib10 good ?: how do you balance collaboration & digital content creation with security? Balance, conversation, beta.
  • infogdss29: #intlib10 BETA programs!!! (tip from @TheLiB : pretend it’s a beta!) #dbranch
  • infogdss29: #intlib10 IT subsumed into Digital Services Dept #dbranch
  • infogdss29: #intlib10 great reminder that there are different types of and skill levels for technology #dbranch
  • infogdss29: #intlib10 requirements for digital managers: inspiration, perseverance, communication #dbranch
  • AspenWalker: #dbranch #intlib10 wanted in dig br mgr: creativity, marketing, communication, bravery (willing to try & maybe fail), mgt, perseverance
  • infogdss29: #intlib10 day-to-day job: LRP, RFP, experimenting, managing tech training, databases, eBooks, #dbranch
  • infogdss29: #intlib10. Cheerleading and networking is also part of the #dbranch manager job description
  • detailmatters: #dbranch is proof that a good panel is made from good chemistry and humor. Thanx y’all!

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Freak Out, Geek Out, or Seek Out – recent presentations

by David Lee King on October 4, 2010

I recently gave my Freak Out, Geek Out, or Seek Out presentation at Lawrence Public Library in Kansas, and at three fun events in Wisconsin. A couple of them were longer, 3-hour talks, and the other two were shorter – this Slideshare slidedeck is for the 3-hour version of the presentation.

All 4 were fun talks with lots of great discussion afterwards. Lawrence and Wisconsin – thanks!

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One More on The Networked Nonprofit: Social Media Guidelines

by David Lee King on September 24, 2010

One more post on The Networked Nonprofit: Connecting with Social Media to Drive Change, by Beth Kanter and Allison H. Fine. I like the book – good read, and much to think about. I had to do a little “translation” work – non-profits and libraries are similar in some ways, different in others.

On to the subject of this post – social media guidelines! Beth and Allison point out some good ideas for “codifying the social culture” by creating social media guidelines for staff.

In the process, they two useful posts:

#1 – 10 Must-Haves for Your Social Media Policy, from Mashable. Their points are really good, and include: Be Responsible for What You Write, Consider Your Audience, and Bring Value. Go read the post – good stuff there.

#2 – A Twitterable Twitter Policy, from the Gruntled Employees blog. Again, another great post – go read it. But here’s the tweetable policy: Be professional, kind, discreet, authentic. Represent us well. Remember that you can’t control it once you hit “update.” They call it a Twitter Policy, but I think it works pretty well for any social media.

So – good stuff. Check out the book!

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