The Teachers College Record just reviewed my book Face2Face: Using Facebook, Twitter, and Other Social Media Tools to Create Great Customer Connections. It’s unfortunately behind a paywall now, but it’s a nice book review!
Here are some snippets from the review:
At a time when social networking is often criticized for driving humans apart, Kingâ€™s book is upbeat and suggests that we have more of an opportunity to connect in authentic ways with others than ever before, both on a personal and organizational level. While of course nothing can substitute for true â€œface-to-faceâ€ communication, Kingâ€™s book provides many examples of how social media tools might actually allow for more humanity in virtual venues than we might realize.
Having just finished Dave Eggersâ€™s The Circle (Eggers, 2014), which paints quite a dystopian picture of social networking, it was somewhat of a balm to read Kingâ€™s cheery tips. – heeâ€¦ ok 🙂
In a time when many school districts throughout the country still continue to exist at a level of alarmism that hasnâ€™t been seen since Prohibition, Kingâ€™s approach seems more of an appropriate required read, not only for business owners and organization leaders, but also for school board members and taxpayers.
Sweet! Go read the whole review ( if you already have an account there – silly paywalls).