CIL2009: Helene Blowers’ Presentation

OK, you caught me – I was updating my presentation, so missed the first part of this… so starting notes now.

Showing connections in LinkedIn – Helene is one person away from Barack Obama.

Showing the friendwheel on facebook – you can see the lines, see where your relationships are congregating. Interesting to see who knows who.

We need to think about social networks as we create these connections and sites for our customers

Cultural consumers thrive on info and ideas …

93% of teens are online… nearly 2/3s of online teens are content creators.

Showing how there’s a switch from authoritative control of content to collaborative control – wikipedia vs britannica – wikipedia won (britannica added a wiki)

Trusted Media Index – digital natives trust their networks and experience more than older people

Digital safety: only .08% of all students say they’ve actually met someone in person from an online encounter without their parents’ permission.

Most teens ignore strangers who contact them online

About 1 in 3 teens are nonconformists, and break online safety or behavior rules … they know what they’re doing (to some extent – they don’t realize the global reach it can have)

Digitally – there are no barriers. the playing field is leveled. access is universal. connection is ubiquitous. It’s all about ME. = a ton of opportunities.

Digital piracy. digital natives think of this as sharing.

talking about remixing of content. Creative Commons, remixing music, fan fiction, etc.

Quote – in the past, you were what you owned. Now you are what you share.

Digital Advocacy

Strategy Framework that Columbus Metropolitan Library is using. Question: what elements need to be present in order for our strategies to support virtual users?

1. young mind
2. virtual users:
engage – enable customers to connect with library staff, services, and with each other in meaningful ways. Goal. Our customers feel connected.
Enrich – to provide customers with a rich online experience that enhances their local branch experience & daily lives. Goal: our customer feel they’re getting value.
Empower – to enable customers the ability to personalize and add value to the library experience and allow the community to celebrate themselves. Goal: our customers feel good about themselves.
3. power users

With this framework, the goal isn’t to answser “should we have facebook?” Instead, they are asking does it engage, enrich, and enable customers?

So the real goal – look for tools that meet these things

CIL2009: Achieving the Dream to Go Green

John Law, ProQuest
Maria Gebhardt, Broward County Library

John Law:
How do you follow Google? Providing a high-quality library search experience

They did a bunch of research … trying to understand how people do research, and how libraries factor into that

He claims people percieve the library to be great, but actually use google, etc. That slightly differs from the OCLC study (ie., users don’t think about us). Aside – This is a proquest guy wanting to make sure libraries continue to buy ProQuest products.

Google – easy, simple, fast

Library – confusing, clumsy, slow

Existing options for getting to library content – library catalog, eresources (article databases), google/google scholar, etc

Better navigation won’t solve the problem …

I think he’s making the argument that google is fast and finds stuff, but doesn’t have the best stuff, while the library has better things, but hard to use. I’m not sure I buy that part about Google. Google finds actual good stuff – I’ve talked to librarians that do telephone reference – they told me 85% of their questions are answered via a google search.

Me – don’t hate google – instead, learn to use it.

Now he’s introducing us to Summon – some new product…

Maria Gebhardt:

Focused on their customers – surveyed them, found out what the wanted and what they’re really using

They used print, web, in person, and impromtu versions of their survey

website and impromtu worked the best

Made an enewsletter – it won an award. Wow – it had a TON of text on it!

And I needed to leave early, so notes are done for today!

CIL2009: flickr commons for libraries and museums

Library of Congress, New York Public Library, Brooklyn Museum, Smithsonian … were approached by flickr to add collections into the flickr commons.

Michelle Springer, LOC

Have to have no known copyright restrictions

22 libraries, archives, and universities have joined so far…

flickr mentions new sites on their blog, which has a LOT of reach

Shelley Bernstein, Brooklyn Museum:

They started adding stuff into flickr … they were flooded with comments

Posted an unidentified photo in paris – archives people would update the description… because of their workload and tiny staff, they couldn’t do this very speedily – they almost left the commons!

Once the community formed around the commons, this changed. One flickr user puts notes around all the buildings on each photo, marking them with names

It’s a great way to work with the community

Community is helping their workload:
– they had some coding feed problems
– she wrote to their community group
– the community scripted a solution for them – nice.

Michelle up again:

They have “history detectives” who figure out names of people and places … and support this with citations and links to the info on the web.

Personal experience adds info – giving examples of community naming things in the photos

Interesting discussion of image titles – they used the original titles, one popular pic is titled “negro boy” – they’ve had their community discussing how the title was part of the times, preserving the language they used when the photo was taken, etc

Lots of then and now photos

Joshua Greenberg, NYPL:

Can’t be a project of the “Digital Group” – needs to be the librarians with expertise

When they posted pics, they hadn’t resolved the issues of who answers the questions from the comments …

His team had been figuring out how to do this technically …

Martin Kalfatovic, Smithsonian Institution Libraries:

Showing their quirky photos – old photos of “white men with mustaches,” micro photos of tiny fish, etc – they had an internal discussion of whether or not people would be interested in these photos. And they were

what did they learn from a social project like this?

Easy – gather a small group of like-minded people, launch the project

CIL2009: Help your library be omnipresent without spending a dime

Speaker: Nina McHale & Curt Tagmeier ?


the embedded, widget-ized library – iphone app for the catalogs, chat widgets, igoogle gadgets

She wants us to share the love – get our code out there so others can reuse

give it away! any place where you can have/show cut&paste stuff – provide the HTML for others

This is easy – copy/paste stuff. So even your patrons can do this

Everyone will start using our stuff! Check with your IT folks first, but it’s ok.

Authentication stops others from using your stuff – but they can copy and adapt your code.

Creating a steal this code tool

decide what kind of widget code chunks you want to offer

Cool – her library IS sharing stuff.

Showing some examples



build your own mobile website with this tool
We’re building one live …

Gave example of building a widget with this tool.

CIL2009: A Super Searcher Shares 25 Search Thoughts

Speaker: Mary Ellen Bates

links are at

  • online magazine rack
  • she’s comparing alltop to early yahoo, just add rss!
  • rss aggregator
  • built by “2 guys and a gal”
  • highly selective, well-done

Think about how you can use this in your own organization…

  • visualization and clustering and metasearch…
  • one of those silly swirly visual search thingies (not a fan)
  • claims it’s more immersive feeling
  • You eventually DO get text
  • gives you a choice – viaual, clustered, text, etc… good.

  • adds lexical variants
  • on the fly, you can get:
  • synonym suggestions
  • singular/plural
  • translate terms into other languages
  • does clustering, but only in German
  • interface a bit squirrely

  • a way to skim across web 2.0
  • query example – she did a GTD search…
  • ok. sort of a metasearch for 2.0-ish sites like blogpulse, youtube, twitter, technorati, etc

  • clustering on demand
  • with a choice of sorting algorithms
  • and a choice of search engines
  • cool graphic display
  • looks like the old northern lights search engine! With the folder clustering thing
  • but allows you to choose HOW you want to cluster

  • add prefer:word to query
  • ranks these search results higher
  • a cool way to change the relevance ranking – doesn’t narrow the search

awesome highlighter

  • highlight text on a page
  • saves a copy of the page with a new URL
  • then you can direct others to that page with the highlighted text

textrunner search

  • looks for assertions
  • information mining
  • ex: what kills bacteria in google – lots of stuff. In textrunner, it looks for a sentence with an answer.
  • so it’s looking at the web in a different way. It’s looking at sentence structure instead of focusing on different words

Google Translate

  • translates text into other languages
  • shows text side by side
  • so you drop in search results, it translates your words into words in other languages, then shows the results side by side

Twitter Venn

  • compare frequency of words in twitter
  • generates venn diagram
  • visual way to see this

  • searches all wikipedia articles
  • does a more visual search of it
  • it structures the wikipedia article in a more user-friendly way
  • gives a tag cloud for similar articles
  • lists out recommended articles
  • gives a visual mindmap display of related stuff


  • another visual thing
  • it’s doing clustering

  • federated search (she sped through this one)


  • a tutorial
  • learn to love social media
  • can you:
  • ID the most popular blogs on a topic
  • rank the blog posts
  • eliminate content overload
  • check out the hotness of each post
  • etc
  • Cool – I’ll have to find this and pass it around

How to build a social media cheat sheet for any topic

  • also from readwriteweb

Legal Research Engines

  • cornell law library
  • google custom search engines
  • searches legal stuff


  • aggregated the front pages of newspapers around the world
  • [me – hee. this won’t last much longer]


  • makes a visual tag cloud from text
  • good way to visually see the underlying message or tone of soemthing you read

Google’s search wiki

  • you can comment on search results
  • you can move things around
  • it’s public – your annotations, anyway
  • you can customize your search of google…


  • skipped it


  • it automatically clusters and starts asking you questions


  • looks at wikipedia
  • it’s a sense-making search engine
  • does clustering, looks for sentences similar to your search

  • beta search engine
  • lets you weight your search results
  • looks like a search/tag cloud – you can change the weights visually by changing the weight of the font. Nice.

get conference buzz

  • bloggers live blog, live tweet, etc
  • So check those things out – technorati, google blog search, twitter search, etc

Google audio indexing

  • speech to text indexing

Google Maps Mashups

  • very interesting map mashups!