Online video is huge, and it’s not slowing down. Currently, adults spend an average of five hours a day watching video. Over an hour of that time is spent watching video on digital devices. In fact, current trends show that online video watching is steadily growing, while more traditional TV video viewing is slowly shrinking.
What does this mean for libraries? I think it means that libraries need to be making useful, usable videos for our customers. And we need some help doing that well!
So, here are six handy starter tips for cranking out better videos:
- Get Close
- Light it up
- Make it sound good
- Start strong
- Plan it then wing it
And a bonus tip – (gotta visit Emerald Publishing to get that tip!). Enjoy!