Talking at the #ideadrop house @ SXSWi

I’m headed out to SXSWi tomorrow (woo hoo!), and wanted to let y’all know about something I’m participating in on Friday. I’m heading up a discussion about being human online on Friday at the #ideadrop House.

What’s the #ideadrop House? It’s a fun event hosted by Electronic Resources & Libraries (ER&L) and ProQuest. The goal is to “serve as a seriously fun place to drop ideas and a seriously great opportunity to dialogue about topics affecting libraries during SXSW when the creative juices are flowing and where the big ideas are percolating.”

For most talks at the #ideadrop House during SXSW, there’s a small space for people to actually attend (I think). And, the talk will also be livestreamed at http://www.ustream.tv/channel/ideadrop – so you can still watch and participate, even if you’re not in Austin!

My talk is scheduled for 4pm Friday March 8 – I’ll be talking about how organizations can make real connections to customers using online tools.

Please come by, tune in, and discuss! Should be a blast! You can also follow along via Twitter using #ideadrop or @ERandL.

5 Steps to Make Your Organization Sound Human Online

Be more human onlineI’ve been seeing a LOT of ReTweets of a guest post I did today, so I thought I’d share it here, too. I recently posted 5 Steps to make Your Organization Sound Human Online at the V3 Integrated marketing blog (thanks, guys!), and it was reposted at Ragan.com.

here are my 5 steps (go check out the article to see the rest of the story!):

  1. Type Like You Talk
  2. Be Visual
  3. Use Video to Connect
  4. Ask Questions
  5. Celebrate Customer Loyalty

So – check out the article, leave comments, share it, etc!

image from V3