human

Talking at the #ideadrop house @ SXSWi

by David Lee King on March 6, 2013

I’m headed out to SXSWi tomorrow (woo hoo!), and wanted to let y’all know about something I’m participating in on Friday. I’m heading up a discussion about being human online on Friday at the #ideadrop House.

What’s the #ideadrop House? It’s a fun event hosted by Electronic Resources & Libraries (ER&L) and ProQuest. The goal is to “serve as a seriously fun place to drop ideas and a seriously great opportunity to dialogue about topics affecting libraries during SXSW when the creative juices are flowing and where the big ideas are percolating.”

For most talks at the #ideadrop House during SXSW, there’s a small space for people to actually attend (I think). And, the talk will also be livestreamed at http://www.ustream.tv/channel/ideadrop - so you can still watch and participate, even if you’re not in Austin!

My talk is scheduled for 4pm Friday March 8 – I’ll be talking about how organizations can make real connections to customers using online tools.

Please come by, tune in, and discuss! Should be a blast! You can also follow along via Twitter using #ideadrop or @ERandL.

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5 Steps to Make Your Organization Sound Human Online

by David Lee King on October 18, 2012

Be more human onlineI’ve been seeing a LOT of ReTweets of a guest post I did today, so I thought I’d share it here, too. I recently posted 5 Steps to make Your Organization Sound Human Online at the V3 Integrated marketing blog (thanks, guys!), and it was reposted at Ragan.com.

here are my 5 steps (go check out the article to see the rest of the story!):

  1. Type Like You Talk
  2. Be Visual
  3. Use Video to Connect
  4. Ask Questions
  5. Celebrate Customer Loyalty

So – check out the article, leave comments, share it, etc!

image from V3

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